Fenty beauty stylized as feиty beauty is a cosmetics brand launched in september 2017 by rihanna the brand is popular for its broad inclusivity across skin tones and gender especially its pro filt r foundation the original foundation launch included 40 shades since expanded to 50.
Rihanna fenty beauty foundation shade range.
Most importantly rihanna creates makeup to inspire.
Get the closest thing to rihanna s flawless skin with fenty beauty pro filt r soft matte longwear foundation.
From pro filt r soft matte foundation hydrating foundation that changed the game with 50 inclusive shades to the fan fave concealer and setting powder to the wide shade range of cream blush fenty beauty products are designed to feel lightweight and love to be layered.
Discover the new generation of beauty inspired by women of all shades attitudes and cultures.
Of course no launch attached to rihanna is without massive hype but the fact that she was able to create such an inclusive shade range unlike lots of huge beauty.
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It should never feel like pressure.
Rihanna s fenty beauty isn t the only beauty line to offer a wide range of foundation shades but its forty shade spectrum launch has won the brand fast fans.
Rihanna created fenty beauty so that women everywhere would be included focusing on a wide range of traditionally hard to match skin tones developing formulas that work for all skin types and pinpointing universal shades.
From pro filt r soft matte foundation hydrating foundation that changed the game with 50 inclusive shades to the fan fave concealer and setting powder to the wide shade range of cream blush fenty beauty products are designed to feel lightweight and love to be layered.
Most importantly rihanna creates makeup to inspire.
In an inclusive range of 50 shades fenty beauty foundation delivers buildable medium to full coverage with an ultra lightweight texture that diffuses the look of pores while letting skin look like skin.
From pro filt r soft matte foundation hydrating foundation that changed the game with 50 inclusive shades to the fan fave concealer and setting powder to the wide shade range of cream blush fenty beauty products are designed to feel lightweight and love to be layered.
Shop fenty beauty by rihanna at sephora.
The fenty beauty foundation comes in a whopping 40 colours ranging from a shade for super fair skin with neutral undertones all the way up to very dark skin with cooler undertones.
Most importantly rihanna creates makeup to inspire.
Maybelline expanded its fit.